The Actors Centre

Marketing and Business of Acting - The American Way

WHAT IS IT? One-to-One sessions designed to help you identify your BRAND (casting type) and arm you with the tools and insight to give you the competitive edge in the American market. More importantly you will build confidence and knowledge and find out how to increase your chances of getting into the casting room. HOW WILL IT WORK? Richard will be focusing on how you present yourself, both with your marketing materials and your chosen one-minute monologue. We will use marketing tools, exercises and role-play to break down any fears and barriers and discover the secrets of how the industry works. WHAT DO YOU GET OUT OF IT? Empowerment. You will take back control of your career and gain an insight into how the industry will perceive you and how you perceive yourself. You will also have an action plan ready to implement, using the tools and knowledge learnt throughout the session. (Please bring along a 1 minute COMTEMPORARY monologue (no classical) and a copy of your current resume/CV and headshot). Price: £35


Richard Burke

As a regular face on British TV for more than 10 years and with two National TV award nominations to his name, Richard’s many credits include series regulars on Footballers Wives, Crossroads, Emmerdale and Family Affairs. Through his company, Industry Hollywood, Richard has opened LA to many international actors and helped to launch many careers. He has a 99% success rate in helping more than 300 actors from the UK and Australia obtain visas and sponsorship, as well as helping them gain representation from agents and managers. His regular networking weeks in LA offer actors the opportunity to meet industry professionals from some of the top agencies and studios and work closely with some of Hollywood’s A-list acting coaches.


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